Customer Experience Tips for Auto Dealerships in 2019

We’ve always known customer satisfaction is important for businesses. What we didn’t exactly know, is by how much it can affect sales. So last year, we analysed our data, to find out how customer experience has been driving sales for used car dealerships.

The results of our research have been phenomenal. We found out that promoter scores have a direct correlation with used car stock turnover –improving vehicle sales by several days with a 5% increase in satisfaction rating. Moreover, we’ve identified which parts of the customer journey matter most in improving Continue reading

Mix ‘N’ Match with Snap ‘N’ Share

Written reviews at our granular reporting are essential to improve business. Why not add to the mix with photographs to support their claims? Snap’N’Share is our free app that has been developed especially so that you can instantly share verified, branded photographic evidence of your customer’s satisfaction! Continue reading

Snack ‘N’ Share

You only need five minutes on social media to recognise the mania of photographing food and social experiences. From the millennial’s smashed avocado on rye to their grandmother’s unscathed traditional Sunday roast or Larry’s birthday meal out last night, it’s all out there so whatever your niche, there’s a marketing opportunity for you in this obsession. Continue reading

“The one’s that got away…”

It can be one of the most infuriating aspects of business – why a visitor to your site was not converted to a sale. Wouldn’t it be so much easier if you had the answers at your finger-tips?

We continually analysing data to discover the key drivers of customer care, retention and what turns car buyers into what we call raving fans, those people who are extremely likely to recommend a business.

Continue reading

A picture speaks 1000 words

We are moving towards – if not already in – ‘Experience Marketing’, where consumers want to be actively involved with your brand. As a result, consumers will become your advocates. People are readily sharing their experiences of a brand, product or service through digital channels.

As a result of digital platforms where every consumer has a voice, consumers are becoming key influencers in the purchasing process, with research showing that 88% of consumers trust online reviews as much as family and friends! (BrightLocal)

Continue reading

Enhance your online presence by sharing your customer rating, instantly

A Picture speaks 1000 words.

And what better picture to share than the moment the keys are exchanged for a shiny new car!? Now you can snapshot your handover, get a star review instantly and share it with the world! With JudgeService’s Snap ‘n’ Share this couldn’t be simpler, with customers being able to give you an instant star rating at the touch of a button.

Continue reading

Online Reviews – outsourcing vs in-house

Outsourcing your online review management or keeping it in-house isn’t a decision to make lightly. Both have their advantages but it’s important to know what to expect before you commit to doing it yourself.

With the endless amount of review sites and social media platforms popping up, the job of online review management has become a multi-faceted experience that now includes areas such as: monitoring and responding to online reviews and posts, replying to customers on review sites and generating positive reviews. With everything that is included in review monitoring, the process of incorporating it efficiently into your business and aligning it with your goals is almost impossible; without the right tools in place.

Continue reading

How to Reply to Reviews

We have already established the importance of replying to online reviews.

Companies can fail or succeed based on customers satisfaction and online reviews have a huge impact on your business.

Not only can reviews from your customers provide valuable feedback for your business, but replying to them can help build your customers’ trust. If you opt to publish your responses, prospective customers will see both the customer review and your response. This can enhance your reputation as a company that cares.

Continue reading